Mass shave-off to raise £300,000 for charity
1 October 2008
More than 100 men have gathered in London for a mass shave off to mark the end of the TacheBack campaign, in aid of the testicular and prostate cancer charity, Everyman.
Using their free Remington 360 Series Shaver the TacheBack brigade parted with their fur, during a party to celebrate the end of the TacheBack fundraising campaign.
Thousands of men all over the UK ditched their razors and grew sponsored taches throughout September to raise more than £300,000 for male cancer.
Celebrities, comedian Charlie Higson, television and Absolute Radio (formerly Virgin Radio) presenter Sarah Champion, soap actress Lucy Evans and Remington’s Grooming Guru Steven Goldsworthy judged the Tache of the Year.
Winner, High Barnet painter Stephen Murphy strutted his handlebar, dressed in 1930’s boxing get-up.
“I came here to win, there was no coming second. It means the world,” he said before shaving off his award winning tache with a Remington shaver.
Judge Steven Goldsworthy said: "I was most impressed with the enthusiasm and passion shown on the catwalk as well as the dedication and high caliber of moustaches that have obviously been groomed to perfection. It was a tough decision as they all did such a fantastic job and all for such a great charity.”
The 250-strong crowd warmed up with a Flex Facial Workout designed exclusively by Remington to firm up those frown lines, tone up that turtle neck and get TacheBackers ready to parade their tache down the catwalk.
Judge Charlie Higson said: “I’ve never seen such an array of fine facial hair. There’s been a great atmosphere this evening which has been made even better by the hundreds of thousands of pounds that these guys have raised for prostate and testicular cancer research.”
Absolute Radio (formerly Virgin Radio) presenter Sarah Champion said: “There is nothing more appealing than a man with a tache who is growing his bristles for charity,” she said. “The winning tache had style, panache and personality.”
- ends -
Media contact:
Jon Street
020 7153 5359 or 07721 747900
Notes to Editor
- Everyman is a campaign run by The Institute of Cancer Research, to raise awareness and fund research into testicular and prostate cancer at The Everyman Centre - Europe’s first and only centre dedicated to male cancer research.
- The Institute of Cancer Research is Europe’s leading cancer research centre with expert scientists working on cutting edge research. It was founded in 1909 to carry out research into the causes of cancer and to develop new strategies for its prevention, diagnosis, treatment and care. For more information visit www.icr.ac.uk
- Prostate cancer has overtaken lung cancer to become the most common cancer in men affecting almost 35,000 men every year in the UK. One man dies of prostate cancer in the UK every hour.
- Testicular cancer is the most common form of cancer in men aged between 15 and 44, with about 2,000 cases a year in the UK. Incidence is increasing dramatically - by almost four-fold in the past 50 years, but thanks to advances made at Everyman, testicular cancer is 99 per cent curable if caught early, and with treatment the overall cure rate is 95 per cent.
- As one of the leading brands in professional haircare, shaving and grooming, Remington (www.remington.co.uk) products are inspired by the latest styles and fashion trends. Remington is a strong supporter of TacheBack 2008 which raises money for the fight against prostate and testicular cancer. With tache-tastic tips from Remington's Shaving & Grooming Ambassador Steven Goldsworthy, you can create a winning tache and raise even more cash for Everyman.
